Active & Fit
Get Fit and Save Money
Farm Bureau Health Plans is dedicated to helping our members lead their best lives. That’s why we are excited to partner with the Active&Fit Direct TM Program.
With an Active&Fit Direct membership, you can access over 23,800+ gyms and studios nationwide. Your membership includes popular gyms like 24 Hour Fitness, Crunch, Anytime Fitness, LA Fitness, and many more.
Get an Active&Fit Direct Membership
This program offers major savings for FBHP members who frequently visit the gym or those looking to start a new exercise routine. Join today for just $282 a month, with no long-term contracts or annual fees:
Whether your goal is to lose weight, complete a 5K, or simply prioritize your health and fitness, we are here to support you in achieving your goals.
Get Moving for Less with Active&Fit
Access thousands of gyms nationwide with one flexible membership—no contracts, just results.
128 enrollment fee waived 6/1/26 12:01 a.m. – 8/31/26 11:59 p.m. PT. 2Plus a $28 program enrollment fee and applicable taxes. 3An initial 2 month introductory period applies then participation is month-to-month.<<4Not all program sponsors offer Marketplace; vendors, products, and discounts are subject to change.>> <<5Active&Fit Direct and its coaches provide general information for educational purposes only and do not offer medical or pharmaceutical advice or diagnoses. For any medical or health concerns, consult a qualified healthcare professional.>>
M966-249V 4/25 © 2025 American Specialty Health Incorporated (ASH). All rights reserved. The Active&Fit Direct™ program is provided by American Specialty Health Fitness, Inc., a subsidiary of ASH. Active&Fit Direct and the Active&Fit Direct logos are trademarks of ASH and used with permission herein. Other names or logos may be trademarks of their respective owners. Standard fitness center and premium studio participation varies by location and is subject to change. Other restrictions may apply based on the location of your selected fitness center. Some large chains may not offer access to multiple locations with their brand. Some fitness centers do not participate in the Active&Fit Direct network for all Program Sponsors. On-demand workout videos are subject to change. ASH reserves the right to modify any aspect of the Program (including, without limitation, the Enrollment Fee(s), the Monthly Fee(s), any future Annual Maintenance fees, and/or the Introductory Period) at any time per the terms and conditions. If we modify a fee or make a material change to the Program, we will provide you with no less than 30 days’ notice prior to the effective date of the change. We may discontinue the Program at any time upon advance written notice.